A million reasons not to do your accounts
October 30th, 2006We get many enquiries from people asking about our accounting system, and a million reasons from people not to do their accounts.
Many people have enquired up to two years ago - but still have not made the decision. Obviously I’d like them to decide on us, but the bigger picture is to wonder what they have been doing for the past two years. The answer is they have NOT BEEN DOING their accounts. They are now two years more out of date without any chance whatsoever of getting up to date.
Another person enquired 8 months ago - we sent him a trial CD and offered a live demo. He phoned again recently - still had not looked at the trial CD, and still would not take us up on the offer of a demo. What has he been doing for the past 6 months? He finally decided to stick with his “existing DOS based package”. Now he never had his accounts up to date in the first place with his DOS based package. Does he really expect me to believe him that he will have proper accounts for the first time ever? This is just a good reason not to do anything.
We also often get enquiries from people saying they already have an accounting package - and asking for the price of EconoAccounting. Why on earth would anyone want to change a perfectly working package. Note - they don’t ask if we have a specific feature that they need - they just want a price. I always tell everyone that if they have an accounting system and it works for them - then keep it - why change to something else, unless they are not using the package. They still ask us - just to find another excuse for not doing their books.
Another person enquired about EconoAccounting 18 months ago. Recently she enquired again - telling us that her accountant had spoken her out of making the purchase decision. What has she been doing for the past 18 months? Absolutely nothing - her accounts are still in a mess - but 18 months worse off. Her accountant is far happier - has more work to do and can charge her more (BTW not all accountants behave in this way).
I have no doubt that in 12 months time I’ll receive another call from her enquiring about our product, just as the man who wants to use a DOS based package is going to call complaining that DOS is no longer supported on his new PC, and the DOS program itself is no longer supported. In both cases they will find their accounts are another 12 months out of date - but they will be able to console themselves by saying that they have investigated the market and will soon make a decision.
IT’S A NO BRAINER - EITHER DO YOUR ACCOUNTS OR CLOSE DOWN YOUR BUSINESS.
As I’ve said, I’d like you to decide on EconoAccounting, but either way do something - and GET YOUR ACCOUNTS AND BUSINESS UP TO DATE.